E-commerce Tiongkok sudah buruk, mengapa Amazon masih menerapkan layanan refund dan non return?

Dari lingkungan e-commerce di China, kita dapat melihat bahwa kebijakan hanya mengembalikan dana dan tidak mengembalikan produk hanya akan menyebabkan produk berkualitas rendah yang dibeli dari situs belanja.

Di Tiongkok, sejak munculnya Temu versi Cina, pedagang di platform terus bersaing untuk mendapatkan harga yang lebih rendah. Platform ini telah menarik banyak pengguna, namun semua platform e-commerce di Tiongkok mengikuti model harga rendah Temu.

Harga yang murah tidak menjadi masalah, tapi apakah bagus kalau tetap menjaganya tetap rendah?

Ya, Chinese e-commerce platforms have become so abnormal that they require high-quality products to compete with lower prices, otherwise they will not give up traffic. This has led to a large number of merchants giving up product quality and choosing cheaper raw materials to manufacture products.

Merchants are not doing charity work. The e-commerce environment in China has made it difficult for businesses that use cheap materials to survive and have closed down one after another.

The bankruptcy of merchants is caused by normal business competition, but the problem is that the entire network is filled with low-quality products.

So why does Amazon still follow suit and support return and non refund services?

Perhaps due to the impact of foreign e-commerce platforms, Amazon has lost a large number of users. Namun, in the long run, the quality of products sold by Temu from China is very poor. Therefore, I still hope that Amazon can protect the interests of merchants, make them profitable, and not improve product quality. At least not let merchants start selling ‘garbage’!